Cinelli

Cinelli was founded in 1947 by Cino Cinelli, a former professional rider and winner of the 1943 Milan-San Remo. Although not an engineer, Cino was a dogged perfectionist and in just 20 years his company became a leader in the production of handlebars and racing stems. Cino invented the first plastic-hulled saddle, the Unicanitor, and built the legendary Supercorsa frame, a true cult object of the period (still produced today). In 1979 Cino sold his business to the young industrialist Antonio Colombo (former president of the Columbus bicycle tubing manufacturer). In Cinelli's products, Colombo saw the technical perfection of the most efficient and elegant means of transport ever created. His goal became to communicate this utopian perfection to the general public. Design was his tool. Over the next 30 years Colombo made Cinelli products contemporary, bold and playful, combining for the first time in history competition, design and lifestyle, developing innovative products such as the Rampichino, the first European mountain bike, the unforgettable Laser family, Alter, Integralter, Grammo, Passatore, and many others. Fusing Design and Performance, in the second half of the 2000s Cinelli started the New Cycling movement, based on creative, non-conformist and counter-cultural values, thanks to the fixed gear. These are all values that are very much in the DNA of Antonio Colombo and Cinelli. The results of the new synergy between Cinelli and the tube manufacturer were immediately visible in the development of the first Laser frame, in 1981, whose evolution would win the prestigious ADI Compasso d'Oro award in 1991.