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Specialized


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Specialized Bicycle Components (known simply as Specialized) is an American company producing top-quality bicycles for all categories. Founded by Mike Sinyard in 1974 in Morgan Hill, California, the company has grown from a family-owned business to one of the leading companies in the industry. Today Specialized produces a wide range of frames known for their reliability and performances, as well as cycling accessories and apparel. Specialized sells more than 25 bicycle lines worldwide. Each bike line includes the S-Works sub-brand, products created with the goal of providing the world's best professionals with everything they need to reach their full potential.

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OUR MISSION
LIFE IS A CYCLE, 2nd LIFE IS UP CYCLE!

We want to extend the life cycle and preserve the strong emotional value of each high-end bicycle, giving everybody the chance to leave their passion, experiencing a dream bike.

"Love your bike, at second sight."

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